We cannot consume our way to a more sustainable world so let’s talk ethical and sustainable living.
We work with brands who are symbols of positive change because they love and care. They are unleashing progress that has purpose. If you shop with The Liberty Showroom, then it’s likely that you believe the same.
Sustainable fashion is a movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity and social justice. Sustainable fashion concerns more than just addressing fashion textiles or products. It comprises addressing the whole system of fashion.
Here is a great article: https://www.cosmopolitan.com/uk/fashion/style/g34849899/ethical-clothing-brands/
If you've Googled ethical clothing brands, chances are you're likely looking to focus on making more sustainable and conscious shopping choices in 2021.
You need only watch David Attenborough's most recent documentary, Life on Earth, to know that sustainable fashion and the future of the industry is a talking point. So, question: how can we all be more mindful consumers, and reduce our fashion carbon footprint, too?
One way is by doing your research and arming yourself with the right information. For example, did you know that there's a difference, albeit some overlap, between ethical and sustainable fashion?
As Paul Alger MBE, international business director of the UK Fashion and Textile Association explains, "Sustainability is about being kind to the planet and making the best use of the world’s limited natural resources. Lots of other terms come to mind including 'green growth' and the 'circular economy' which especially focusses on recycling and upcycling. Alternative non-fossil and non-nuclear forms of energy are important here," he explains.
"Ethical fashion or production, on the other hand, is about being kind to people, notably the people who make our clothes and textiles. In Europe and North America, when we talk about sustainability, we think of people and planet."
Top tip: as well as supporting ethical brands, check out vintage stores, charity shops, and car boot sales. Buying second-hand is a great way to shop ethically, too. But in the meantime: shop our edit of our fave brands doing good for, as Paul says, both people and planet.